Hajia Salamatu Fuad is a seasoned business executive with over a decade of progressive experience in sales management, administrative operations, and executive support. She possesses a strong track record of organizational leadership, strategic planning, and operational excellence, with demonstrated success across the fast-moving consumer goods, telecommunications, logistics, and public sector domains.
Currently serving as the Chief Executive Officer of Al-Zulphar Company Limited since 2023, She provides strategic leadership and oversees the company’s core functions, including business development, logistics, and administrative governance. Her tenure has been marked by measurable improvements in operational performance and stakeholder satisfaction.
Prior to her appointment as CEO, she held the position of Sales Manager at Al-Zulphar Company Limited, where she managed brand representation for Unilever and Nestlé. Under her leadership, the company achieved a sales performance increase of over 60%, driven by robust recruitment strategies, target-setting frameworks, and team performance evaluations. Earlier in her career, she served as Executive Secretary and Personal Assistant to the Executive Director of Al-Zulphar (MTN Project), where she led corporate communication initiatives, enhanced documentation systems, and coordinated executive events—improving administrative efficiency and strengthening stakeholder relations. She also gained experience as an Accounts Clerk at Ego Hospitality Services.
She holds a Master of Business Administration (MBA) in Supply Chain Management from the Ghana Institute of Management and Public Administration (GIMPA) and a Bachelor of Business Administration (BBA) in Human Resource Management from the Islamic University College of Ghana.
With a career defined by excellence, innovation, and service, Hajia Salamatu continues to inspire and empower the youth while leading impactful reforms in economic opportunities for women and young people.